Reduce Return Rate

Stop losing revenue on bad performing products

How can you reduce your return rate with Custimy?

By gathering all the return and product data, Custimy will give you an analysis of which products are being returned the most (doing the most damage) compared to how much profit they bring.

Now you will know where to increase product information, which products to stop advertising, or even what product to completely cut out due to too many returns.

In the same effect, knowing which customers are returning fewer products can improve your lost revenue. By targeting them with products they are more likely to keep you can cut costs and keep the money coming into your store.

Product data insights

Advertise the right products

What risks can returns bring to your business?

Returning products (when a customer gets their money refunded and ships the product back to you) affects many more aspects of your business than you might suspect.

Customer Support has to handle the case, your logistics have to handle the product, a return shipment has to be done, and you lose out on that sweet sale.

Ultimately, If the rate at which products are returned is too high your business will lose both revenue and profits.

Timely and costly process

Declining revenue and profits

Learn all you need about customer data platforms here

Why should you focus on reducing your return rate?

Getting a product back after the customer has opened the packaging, used the product, or maybe even damaged it - carries a lot of extra costs.

A returned order is not just a loss in revenue. It’s additional costs to shipping, handling, customer support, and most importantly a decrease in customer satisfaction.

Minimizing those extra costs while keeping your revenue is key to grow your e-commerce store.

According to Shopify, customers returned more than 10% of the total e-commerce sales in 2020.

Reduce lost revenue

Improve customer satisfaction

Don’t just take our word for it,
take our customers word

Vasilij Brandt
Founder & CMO Blazar Capital and Forbes 30 under 30 Alumni

As a data-driven E-Commerce group, we always look for opportunities to enhance our knowledge through data in order to make better decisions. Custimy collects data from our tech stack and creates a good overview and insights on various aspects of our business. As of today, we have five different brands using the tool and the insights we are getting across our brands are highly interesting.

Brett Schetzsle
Founder, ADE Imports, Corp.

I am really impressed by Custimy’s approach to customer segmentation and ability to be a ‘single source of truth’ for targeting and audience building across Klaviyo, Meta and Google ad platforms. Using their segments allows us to retain customers and drive repeat purchases with automated Klavioyo flows putting the most relevant and personalized offers in front of them at the right time. Plus, the more the AI learns about our current customers, that knowledge immediately informs our audience building in Google and Meta to retarget with consistent messaging and to build even better lookalike audiences for finding new customers. It’s a customer data platform with huge potential.

Kristian Tinho
Owner

I love to have a platform that collects it all and gives me one single overview. Custimy has been very beneficial regarding time spent analyzing my business and understanding the customers better. We love to have insights, and being actionable is the most important for us. Setting up automation, which helps us to find new customers in an easier way, definitely makes our lives easier every day.

Daniel Gerfort
CMO

At Møbelkompagniet we had trouble retaining our existing customers. We really wanted customers to come back and make a second purchase. With Custimy’s segmentation engine we were able to engage different customer groups in order to increase their repurchasing rate. Secondly have the product insights given us a clear indication of which product is good for our business and what is not

Nadia Christensen
Head of Social

Incorporating data from Custimy in ABENAs advertising on Meta, we experienced a +1200% increase in add-to-cart events. On all softer metrics, both audiences showed good performance but on conversions, the look-a-like audience build on Custimy data outperformed the look-a-like audience build only on Meta pixel data. Consolidating data from multiple of ABENAs available data sources in Custimy, we were able to build a stronger foundation of relevant data to reach users with a high intent to convert

Vasilij Brandt
Founder & CMO Blazar Capital and Forbes 30 under 30 Alumni

As a data-driven E-Commerce group, we always look for opportunities to enhance our knowledge through data in order to make better decisions. Custimy collects data from our tech stack and creates a good overview and insights on various aspects of our business. As of today, we have five different brands using the tool and the insights we are getting across our brands are highly interesting.

Brett Schetzsle
Founder, ADE Imports, Corp.

I am really impressed by Custimy’s approach to customer segmentation and ability to be a ‘single source of truth’ for targeting and audience building across Klaviyo, Meta and Google ad platforms. Using their segments allows us to retain customers and drive repeat purchases with automated Klavioyo flows putting the most relevant and personalized offers in front of them at the right time. Plus, the more the AI learns about our current customers, that knowledge immediately informs our audience building in Google and Meta to retarget with consistent messaging and to build even better lookalike audiences for finding new customers. It’s a customer data platform with huge potential.

Kristian Tinho
Owner

I love to have a platform that collects it all and gives me one single overview. Custimy has been very beneficial regarding time spent analyzing my business and understanding the customers better. We love to have insights, and being actionable is the most important for us. Setting up automation, which helps us to find new customers in an easier way, definitely makes our lives easier every day.

Daniel Gerfort
CMO

At Møbelkompagniet we had trouble retaining our existing customers. We really wanted customers to come back and make a second purchase. With Custimy’s segmentation engine we were able to engage different customer groups in order to increase their repurchasing rate. Secondly have the product insights given us a clear indication of which product is good for our business and what is not

Nadia Christensen
Head of Social

Incorporating data from Custimy in ABENAs advertising on Meta, we experienced a +1200% increase in add-to-cart events. On all softer metrics, both audiences showed good performance but on conversions, the look-a-like audience build on Custimy data outperformed the look-a-like audience build only on Meta pixel data. Consolidating data from multiple of ABENAs available data sources in Custimy, we were able to build a stronger foundation of relevant data to reach users with a high intent to convert

Don’t just take our word for it, take our customers word

As a data-driven E-Commerce group, we always look for opportunities to enhance our knowledge through data in order to make better decisions. Custimy collects data from our tech stack and creates a good overview and insights on various aspects of our business. As of today, we have five different brands using the tool and the insights we are getting across our brands are highly interesting.

Brett Schetzsle
Founder, ADE Imports, Corp.

I am really impressed by Custimy’s approach to customer segmentation and ability to be a ‘single source of truth’ for targeting and audience building across Klaviyo, Meta and Google ad platforms. Using their segments allows us to retain customers and drive repeat purchases with automated Klavioyo flows putting the most relevant and personalized offers in front of them at the right time. Plus, the more the AI learns about our current customers, that knowledge immediately informs our audience building in Google and Meta to retarget with consistent messaging and to build even better lookalike audiences for finding new customers. It’s a customer data platform with huge potential.

Kristian Tinho
Owner

I love to have a platform that collects it all and gives me one single overview. Custimy has been very beneficial regarding time spent analyzing my business and understanding the customers better. We love to have insights, and being actionable is the most important for us. Setting up automation, which helps us to find new customers in an easier way, definitely makes our lives easier every day.

Daniel Gerfort
CMO

At Møbelkompagniet we had trouble retaining our existing customers. We really wanted customers to come back and make a second purchase. With Custimy’s segmentation engine we were able to engage different customer groups in order to increase their repurchasing rate. Secondly have the product insights given us a clear indication of which product is good for our business and what is not

Nadia Christensen
Head of Social

Incorporating data from Custimy in ABENAs advertising on Meta, we experienced a +1200% increase in add-to-cart events. On all softer metrics, both audiences showed good performance but on conversions, the look-a-like audience build on Custimy data outperformed the look-a-like audience build only on Meta pixel data. Consolidating data from multiple of ABENAs available data sources in Custimy, we were able to build a stronger foundation of relevant data to reach users with a high intent to convert

Supercharge your e-commerce with CAPI

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